Media Futures Conference 2009
Save £50 book before 21 June - Book Now Book Now

Beyond Broadcast

Friday 3 July, Bloomberg Auditorium, London, EC2

Julian Kucklich of the Press Association making a pointAudience questioning at the Media Futures Conference 2008 Brian Winston delivering his opening keynote at the Media Futures Conference 2008 Alex McKie presenting in Research in the real world at the Media Futures Conference 2008Sofa seated audience members Twittering at the Media Futures Conference 2008

SUPPORTED BY

Bloomberg Television

Press Association

Keep in touch

To receive more information about the Conference…

Join the Mailing LIst

You can also follow us on Twitter, or join our Facebook group.

Follow us on Twitter

Join our Facebook group

Balfour will explain LOCOG’s cross-plaform strategy for London 2012 including its models for engaging with audiences and collaborating with existing broadcasters such as the BBC.

  • Alex BalfourAlex Balfour
    Head of New Media
    London Organising Committee of the Olympic and Paralympic Games
    13:45  FEASIBLE FUTURES

Alex Balfour joined the London Organising Committee of the Olympic and Paralympic Games (LOCOG) as Head of New Media in September 2006. At LOCOG he has launched a number of initiatives including a live audio-visualmap: showing minute-by-minute work in progress across the London 2012 project and a blog.

Balfour co-founded Emerging Media in 2004, which went on to become the leading creator and acquirer of mass market media rights across the growing markets of the Indian sub-continent. He conceived and delivered the world’s first international 2020 cricket tournament which was televised to 200 million viewers in 20 countries.

He also was a co-founder and Chairman of CricInfo, a sports site, building it from a start up into a profitable business with 20 million customers and 65 staff in eight countries. CricInfo was sold to ESPN in the summer of 2007. Alex was also a senior member of a team that built the Guardian newspaper’s site.